travel agent market size

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  • Travel Agencies Market

Region : Global | Format: PDF | Report ID: BRI101803 | SKU ID: 21059769

Travel Agencies Market Size, Share, Growth, and Industry Analysis, By Type (International and Domestic Airline Bookings, Tour and Packaged Travel Bookings, Accommodation Bookings, Cruise Bookings, Car Rental and Others), By Application (Online and Offline), Regional Insights, and Forecast To 2031

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Travel Agencies Market Report Overview

The global travel agencies market size was USD 153540 million in 2021 and is projected to touch USD 698483.32 million by 2031, exhibiting a CAGR of 15.6% during the forecasting period.

A company that facilitates trip preparation and booking is a travel agency. They may assist with booking travel and lodging as well as organising excursions and activities. A travel agent is someone who is fully knowledgeable in the tourist product, including destinations, modes of transportation, climate, lodging, and other service-related fields. He represents the principals or product providers on whose behalf he works in exchange for a commission. The owner or manager of an agency is technically a travel agent, but other staff members are in charge of giving tourists recommendations and selling travel packages, tours, and other travel-related products. A travel agent is a person, company, or organisation that is also known as a travel agency. An agency is the location of a travel agency or other business where everyone

COVID-19 Impact: Bad Impact on Tourism Due to Lockdowns to Hamper Market Growth

The global COVID-19 pandemic has been unprecedented and staggering, with travel agencies market experiencing lower-than-anticipated demand across all regions compared to pre-pandemic levels. The sudden spike in CAGR is attributed to the travel agencies market growth and demand returning to pre-pandemic levels once the pandemic is over.

In addition to killing over a million people, the coronavirus drastically altered people's daily routines in a short period of time, had a negative impact on the world economy, and spread panic. The tourist sector appears to have been the hardest devastated by the Covid-19 epidemic of all the afflicted industries, affecting a number of related industries like hotel, travel and tour operators, all forms of transportation services, and many more. Hotels, cafes, taverns, and restaurants just closed their doors as flights were grounded, cities came to a standstill, trains stopped operating, and practically all public transportation ceased to operate. The market for travel agents was negatively impacted by this.

LATEST TRENDS

" Rising Demand for Leisure Travel to Enhance Market Growth "

The reduction in the number of hours in the workweek has led to an increase in leisure travel. This frees up more time for leisure pursuits. People are no longer required to save money by taking unpaid vacations. People can now spend that extra money. There is now a larger selection of leisure activities, so everyone may find something they enjoy. Transportation is become more affordable, simple, and quick. As a result, more people may take vacations overseas and access leisure activities more easily. Leisure travel directly benefits travel agencies market.

RESTRAINING FACTORS

" Risks Involved in Tourism to Impede Market Growth "

The development of global travel agencies is anticipated to be hampered by elements including potential dangers associated with adventure travel, unpredictable climate conditions, and possibility for catastrophes. These factors pose serious threat to the lives of tourists so precautions need to be taken which make it a little expensive. This is anticipated to hamper market growth.

Travel Agencies Market Segmentation

Based on type; the market is divided into international and domestic airline bookings, tour and packaged travel bookings, accommodation bookings, cruise bookings, car rental and others.

In terms of product, tour and packaged travel bookings is the largest segment.

  • By Application

Based on application; the market is divided into online and offline.

In terms of application, online is the largest segment.

DRIVING FACTORS

" Inclination of Youth Towards Tourism to Augment Market Growth "

Youth travel preferences, increasing interest in adventure sports and affordable travel packages are anticipated to support market expansion throughout the course of the projected period. Nowadays, it is thought that travelling is a crucial component of adolescent education and activities. Young kids benefit from educational trips that broaden their knowledge and encourage the development of new concepts. The best way to improve health, happiness, and enjoyment is to travel. Additionally, it fosters youth's sense of national solidarity. Most individuals travel for pleasure because it thrills the heart and expands the mind. Seeing the splendours of nature gives people enormous joy. Travellers’ hearts are touched by the majestic mountains and meadows, streams and rivers, the deep blue sky, green trees, the enormous desert, and the open sea. This is anticipated to drive travel agencies market growth.

" Government Initiatives in Travel Agency to Promote Market Growth "

The factors driving the growth of the travel agency market in the future include an increase in government initiatives in the form of public-private partnerships to promote tourism, a spike in travel-related social media trends, intense competition among travel agencies to offer affordable travel packages, fewer travel restrictions, as well as the economic evolution. This is anticipated to boost market growth.

Travel Agencies Market Regional Insights

" North America to Dominate the Market Due to Increased Tourism "

North America dominated the global travel agencies market share. The expansion of the regional market can be linked to a number of variables, including an increase in business travel, an increase in tourism, and the expansion of online travel agencies. Furthermore, it is anticipated that the presence of significant businesses in this region will fuel growth over the following eight years. In North America, demand for foreign travel among both people and corporate entities is expected to rise significantly throughout the projected period as a result of rising disposable income and a better standard of life.

Additionally, due to increased awareness of the various modes of transportation available globally, rapid development and improved infrastructure facilities will spur industry expansion throughout this region during the same period, driving overall revenue share across all segments, including domestic airlines booking service providers, tour operators, accommodation reservations, and car rental agencies, and others.

KEY INDUSTRY PLAYERS

" Intense Competition Among Market Players to Boost Market Growth "

Some of the most prominent and incumbent players functioning within the global travel agencies market include Omega World Travel, Ovation Travel Group, Thomas Cook, Travel and Transport, Travelocity, Travelong, TravelStore, TripAdvisor, Uniglobe Travel International, World Direct Travel. The market's competitive environment may become more intense in the coming years as more new companies prepare to enter the industry . The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to the market.

List of Market Players Profiled

  • Booking Holdings Inc. (U.S.)
  • Expedia Group Inc. (U.S.)
  • Trip.com Group Limited (China)
  • Tripadvisor, Inc. (U.S.)
  • Trivago NV (Germany)
  • eDreams (Spain)
  • Odigeo (Spain)

REPORT COVERAGE

The report examines market channels of travel agencies and provides information on the elements affecting probable future global development. Additionally, the report looks at market size and share, regional trends, end-use categories, and market segments. It emphasises the importance of outlining an exhaustive regional analysis. The Global travel agencies study also carried out a sector analysis to comprehend the key driving factors and entry barriers of the market. The paper also offers suggestions on how businesses might strengthen their market positions in light of significant alterations in the market dynamics.

Frequently Asked Questions

The travel agencies market is expected to touch USD 698483.32 million by 2031.

The travel agencies market is expected to exhibit a CAGR of 15.6% by 2031.

Inclination of youth towards tourism and government initiatives in travel agency are the driving factors of the travel agencies market.

Omega World Travel, Ovation Travel Group, Thomas Cook, Travel and Transport, Travelocity, Travelong, TravelStore, TripAdvisor, Uniglobe Travel International, World Direct Travel are the top companies operating in the travel agencies market.

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Online Travel Agent Global Market Report 2024

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  • February 2024
  • Region: Global
  • The Business Research Company
  • ID: 5939779
  • Description

Table of Contents

Executive summary.

  • Companies Mentioned

Methodology

Related topics, related reports.

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  • Vacation Packages
  • Transportation
  • Accommodation
  • Mobile/Tablets Based
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  • Hotel Bookings
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  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
  • Assess the Russia-Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
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  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:
  • The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
  • The impact of higher inflation in many countries and the resulting spike in interest rates.
  • The continued but declining impact of COVID-19 on supply chains and consumption patterns.
  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Report Scope

Companies mentioned (partial list).

A selection of companies mentioned in this report includes, but is not limited to:

  • Booking Holdings
  • Expedia Group
  • Trip.com Group Limited
  • TripAdvisor
  • eDreams Odigeo
  • MakeMyTrip Limited
  • lastminute.com NV
  • Hostelworld Group
  • Pegipegi.Com
  • Cncn Travel
  • Tongcheng Network Technology Co
  • Huangbaoche
  • China International Travel Service Corporation Limited
  • Travelplan Australia
  • Daily Hotel
  • Thomas Cook India
  • Jtb (Japan Travel Bureau) Corporation
  • Japanican.Com
  • Ab-In-Den-Urlaub.De
  • Holidaycheck.De
  • Sherpa Expeditions
  • Stoke Travel
  • Topdeck Travel
  • Sicily Activities
  • Flag Travel Holidays
  • Soleto Travel
  • Euroventure
  • Skyscanner Ltd
  • On The Beach Group Plc
  • Booking.Com Ltd
  • We Love Holidays Ltd
  • Secret Escapes Ltd
  • Voyage Prive Uk
  • Anywayanyday
  • Ozon Travel
  • Ostrovok.Ru
  • Onlinetours
  • Intrepid Travel
  • G Adventures
  • Destination Services Mexico
  • On The Go Tours
  • Bel Air Travel
  • Canada Travels
  • Canuck Abroad
  • Flightcentre.Ca
  • Lonely Planet Global Inc
  • Decolar.Com
  • Submarino Viagens
  • Exodus Travels
  • Say Hueque Argentina Journeys
  • Luxury Gold
  • Peregrine Adventures
  • Trexperience
  • Tucan Travelintrepid Travel
  • Travel Agent
  • Travel Intermediaries

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Future Market Insights

Online Travel Agencies Market

Exploring the Online Travel Agencies Market: A Comprehensive Examination by Transportation, Vacation Packages, Accommodation

Transforming the Travel Landscape- Exploring the Expanding Online Travel Agencies Market and the Influence of Artificial Intelligence on Personalized Travel Experiences. Find more with FMI

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Online Travel Agencies Market Outlook (2023 to 2033)

As per newly released data by Future Market Insights (FMI), the online travel agencies market is estimated at US$ 465.1 million in 2023 and is projected to reach US$ 1,694.2 million by 2033, at a CAGR of 13.8% from 2023 to 2033.

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Revenue of Online Travel Agencies from 2018 to 2022 Compared to Demand Outlook for 2023 to 2033

As per the FMI analysis, the market for online travel agencies secured a 6.70% CAGR from 2018 to 2022, touching US$ 355.4 million in 2022.

The technological development in the tourism industry has digitalized the entire process of travel bookings. Nowadays traveler makes more use of online services for travel booking as they feel it is a convenient and hassle-free process.

The online process has led to the growth of the tourism and hospitality industry. Therefore, online travel agencies play a significant role in the tourism industry.

Online travel agencies comprise various travel bookings, hotel bookings, transportation service bookings, and many more.

Online travel agencies serve the purpose of selling travel services on online platforms. In the last few years, there is a significant rise in the growth of online travel agencies. The growth has helped to revolutionize the tourism industry.

The above-mentioned factors augur well for the online travel agencies market future trends, where it is predicted that the market likely reaches US$ 1,694.2 million by 2033 at 13.8% CAGR through 2033.

What are the Features and Convenience of Use that Drive the Demand for the Online Travel Agencies?

  • Online travel agencies offer a range of services either directly from their own companies or act as intermediaries between travel and booking agencies and end users.
  • The main purpose of online travel agencies is to provide booking services online, covering everything from selecting a service to the point of sale on the Internet.
  • Online portals offered by these agencies provide various services including price comparison, cost estimation, accommodation options, destination information, transportation modes, and even tour packages.
  • The convenience, speed, and ease of booking provided by online travel services attract travelers, offering a convenient and efficient way to plan their trips.
  • By utilizing online travel services, travelers can save both time and money, making it an appealing option for those seeking efficient and cost-effective travel arrangements.

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What is Fostering the Expansion of the Market Size: The Rise in Disposable Income and New Development Initiatives?

  • Increasing disposable income among individuals has played a significant role in driving the demand for online travel agencies, as people now have more financial resources to explore and travel to various destinations worldwide.
  • Online travel agencies have successfully established a global reach, expanding their services and operations across different regions and countries, catering to the diverse travel needs and preferences of customers.
  • To meet the evolving demands of the market, online travel agencies continuously adopt new strategies and upgrade their technologies, ensuring enhanced service offerings and improved customer experiences.
  • The inclusion of travel insurance and baggage insurance by online travel agencies provides an added layer of security and peace of mind for travelers, contributing to the overall convenience and reliability of their services.
  • Transparency throughout the booking process is a key focus for online travel agencies, ensuring customers have access to comprehensive information and pricing details, fostering trust and confidence in their decision-making.
  • The initiatives taken by online travel agencies, such as integrating advanced technologies and providing comprehensive travel solutions, have successfully attracted the new generation of tech-savvy travelers, generating a strong demand in the market.
  • Despite the challenges faced during the pandemic, the online travel agencies market remains resilient and continues to evolve, adapting to changing customer expectations and emerging market trends.

What Impact Does the Increasing Number of Solo Travelers Have on the Growth of the Online Travel Agencies Industry?

  • There has been a significant increase in the number of solo travelers in recent years, driven by specific reasons such as leisure, recreation, and engaging in activities like water sports, hiking, riding, skiing, and more.
  • The influence of social media has played a major role in attracting a wide audience to explore different regions, leading to a rise in online travel agencies' booking transactions.
  • Online travel agencies offer comprehensive tour plans, including vacation packages, and assist solo travelers in making travel, food, and accommodation arrangements through convenient platforms such as phones or other devices.
  • This convenience and affordability make online travel agencies a preferred choice for solo travelers, who may lack extensive knowledge or prefer cost-effective options.
  • In recent years, online travel agencies have surpassed offline tour operators and travel agents in terms of popularity and usage among solo travelers.

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Country-wise Insights

What is the growth outlook for the europe online travel agencies industry.

The growth outlook for the Europe online travel agencies industry is positive, with a value share of 22.30% in 2022. The industry is expected to continue growing steadily, supported by various factors such as increasing online travel bookings, technological advancements, and evolving customer preferences.

The CAGR of the United Kingdom at 5.00% from 2023 to 2033 indicates a promising growth trajectory for the market. The rising adoption of online platforms for travel planning and booking, along with the convenience and extensive range of services offered by online travel agencies, are driving the industry's growth.

The industry is likely to witness further advancements in mobile applications, personalized travel experiences, and innovative marketing strategies, contributing to the expansion of the Europe online travel agencies market in the coming years.

How Online Travel Agencies Market is Progressing in India?

In India online leading companies like Yatra.com, Kesari Tours, Veena World, Make My Trip, others are dominating the tourism industry in India, contributing to the country’s anticipated CAGR of 6.0% from 2023 to 2033.

India attracts many foreigners to discover and explore its culture and diversity. Foreigners find Indian travel agencies more affordable than booking tours from abroad. Hence, they use Indian online travel agencies’ websites for booking accommodation and transportation.

Meanwhile, India being one of the leading countries in the count of internet users, it can be concluded that the vast majority of the population is tech-savvy. Thus, online travel agencies try various marketing tools to connect with travelers and encourage them to avail of their services.

The attractive advertisements, loyalty programs, and offers from leading online travel agencies have influenced the domestic market. Therefore, the known online agencies have gained the trust of domestic travelers of the country over the years.

What are the Factors Driving the Online Travel Agencies Industry in the United States of America?

As per the FMI analysis, the market for online travel agencies in the United States was predicted to garner a value share of 5.50% in 2022.

United States is one of the major markets of tourism with millions of travelers visiting every year. Domestic travelers in the United States of America use online travel agencies’ websites and applications extensively.

Apart from this, the airline service is availed by United States citizens majorly. Therefore, there is a high demand for travelers using online travel agencies’ websites for airline travel booking.

With the high standard of living and high disposable income due to the high value of currency travelers are ready to spend a high amount of money on traveling and exploring new adventures. Thus, there is a high demand from travelers for luxury tourism, adventure sports, and various type of outdoor activities.

Category-wise Insights

Which service type is more preferred by travelers in online travel agencies market.

According to the analysis, in terms of service type the transportation service is widely preferred by travelers with the sub-segment holding a 22.0% value share in 2022.

Transportation services generate a high demand for their services. Few the transport services such as car rentals or bus travel agencies are in heavy demand as they are the part of daily mode of transport for many travelers.

Apart from this the attractive offers and schemes from the transportation services attract travelers to use these online services more often. Lastly, the transportation services are having a wide coverage of travelers as compared to the tour/vacation packages or accommodations as they generate demand only when there is a need.

How is the Competitive Landscape in the Market for Online Travel Agencies?

Leading players operating globally in the market are focusing on the expansion of their business. Also working on their service and creating advanced technology to attract new customers.

The competitive landscape in the market for online travel agencies is intense and dynamic. Numerous players, ranging from established companies to emerging startups, compete for market share.

Key industry players strive to differentiate themselves by offering unique features, enhanced user experiences, and a wide range of travel services.

They invest in advanced technologies, such as artificial intelligence and machine learning, to provide personalized recommendations and streamline booking processes. Additionally, partnerships with airlines, hotels, and other travel service providers are crucial to expand their offerings and provide competitive pricing.

Continuous innovation, customer-centric strategies, and effective marketing campaigns are vital for online travel agencies to gain a competitive edge in this rapidly evolving market.

Key Players

  • Expedia Group Inc.
  • Booking Holding Inc.
  • Trip Advisor Inc.
  • MakeMyTrip Pvt. Limited
  • Hostelworld Group PLC (HSW)
  • Trivago N.V
  • Thomas Cook India Ltd.
  • Lastminute.com Group
  • Orbitz Worldwide
  • Walt Disney World

For instance:

  • In the year 2018, Booking.com announced a new product version of the booking.com application and website at Vacation Rental Management Association (VRMA). The new product features allow users to select the product of a partner’s brand beyond booking.com own products. Also, they introduced group connect, guest management, and enhance connectivity features in their new application.
  • Recently in 2022, Expedia Group announced an Open World Technology platform. The technology is developed for partner agencies. The platform has a complete e-commerce suit, with various blocks like payments, chatbot, services, and fraud detection, and is perfect for the agency planning to enter the newly in online travel business.

Segmentation Analysis

By service type:.

  • Transportation
  • Vacation Packages
  • Accommodation

By Device Platform:

By payment modes:.

  • Debit / Credit Card
  • Others (Vouchers, Discount Codes)

By Booking Type:

  • Online Travel Agents
  • Direct Travel Agents

By Customer Segment:

  • Corporate Traveller
  • Individual Traveller

By Age Group:

  • 15-25 Years
  • 26-35 Years
  • 36-45 Years
  • 46-55 Years
  • 66-75 Years
  • North America
  • Latin America

Frequently Asked Questions

How is the historical performance of the market.

During 2018 to 2022, the market grew at a 6.70% CAGR.

Who are the Key Market Players of this market?

Airbnb, Trip Advisor Inc., and Trivago N.V. are key market players.

What factors contribute to the attraction of this market in Europe?

Increasing online travel bookings raises the market.

How Big is this market?

This market is valued at US$ 465.1 million in 2023.

How Big will be this Market by 2033?

This market is estimated to reach US$ 1,694.2 million by 2033.

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Market Research Report

Global Online Travel Agent Market Report By Service Types (Transportation, Travel Accommodation, Vacation Packages), By Platform (Mobile/Tablet Based, Desktop Based) And By Regions - Industry Trends, Size, Share, Growth, Estimation and Forecast, 2023-2032

Global Online Travel Agent Market Share

  • Transportation
  • Travel Accommodation
  • Vacation Packages
  • Mobile/Tablet Based
  • Desktop Based
  • North America
  • Asia Pacific
  • Latin America
  • Middle East and Africa
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Online Travel Market

Online travel market report by service type (transportation, travel accommodation, vacation packages), platform (mobile, desktop), mode of booking (online travel agencies (otas), direct travel suppliers), age group (22-31 years, 32-43 years, 44-56 years, above 56 years), and region 2024-2032.

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Global Online Travel Market:

The global online travel market size reached US$ 512.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 1,267.1 Billion by 2032, exhibiting a growth rate (CAGR) of 10.4% during 2024-2032.  The escalating penetration of smart devices, easy access to high-speed internet connectivity, the rising popularity of solo travel, and an increasing number of business travelers are some of the major factors propelling the market growth.

Online Travel Market Analysis

  • Major Market Drivers: The widespread adoption of the internet and mobile technology, making it easier for travelers to find the best deals online and make informed decisions, is primarily driving the growth of the market.
  • Key Market Trends: The ongoing innovation, the development of user-friendly online travel booking platforms, and the integration of advanced search functionalities and personalized recommendations are creating a positive outlook for the overall market.
  • Competitive Landscape: Some of the leading online travel market companies are Expedia Group Inc., Fareportal Inc., Hostelworld Group plc, HRS, Hurb, MakeMyTrip Pvt. Ltd., priceline.com LLC (Booking Holdings Inc.), Thomas Cook India Ltd. (Fairfax Financial Holdings Limited), Tripadvisor Inc., and Yatra.com, among others.
  • Geographical Trends: According to the report, North America was the largest market. The region has a highly developed and digitally advanced economy, with a large population of tech-savvy consumers. Moreover, North America has widespread internet access and a high level of smartphone penetration, making it conducive for online travel activities. 
  • Challenges and Opportunities: Challenges in online travel booking include ensuring data security, maintaining competitive pricing amid fluctuating demand, and addressing customer service issues effectively. However, opportunities arise from technological advancements such as AI-driven personalization, mobile booking convenience, and expanding markets in emerging economies, enhancing user experience and market reach.  

Global Online Travel Market

Online Travel Market Trends:

Increase in Internet and Mobile Penetration

The increasing penetration of the internet and mobile technology has been a significant driver of the market. With more people gaining access to the internet and owning smartphones, the ability to plan and book travel online has become increasingly accessible. Moreover, various travel companies are extensively investing in creating an online presence via social medical platforms in order to expand their reach, which is positively influencing the online travel market outlook. For instance, as of April 2024, there were 5.44 billion internet users worldwide, which amounted to 67.1% of the global population. Of this total, 5.07 billion, or 62.6% of the world's population, were social media users. Moreover, during the third quarter of 2023, global users spent almost 60% of their online time browsing the web from their mobile phones. The increasing availability of the internet is allowing travelers to easily research destinations, compare prices, and make bookings through online platforms, making the process more convenient and efficient.

Increasing Desire for Education in International Universities

The rising preference for overseas education is one of the significant trends propelling online travel market revenue. This can be attributed to the quest for quality education, enhanced employability, and cultural enrichment, which attract students seeking global experiences and language proficiency. For instance, the world's two most populous nations, China and India, have the highest numbers of students studying overseas. According to data published by UNESCO, more than 1 million Chinese students were studying abroad in 2021. India’s total was close to half of this, with around 508,000 students living in other countries. The United States was the largest destination country for students studying abroad, with over 833,000 students there in 2021. It was followed by the United Kingdom with nearly 601,000 students, Australia with around 378,000 students, Germany with over 376,000 students, and Canada with nearly 318,000 students. Online travel agencies capitalize on this trend by offering tailored packages and flexible booking options to cater to the needs of student travelers. Additionally, the global reach of international universities attracts a diverse pool of students, driving the online travel market demand for cross-border travel services and cultural experiences.

Competitive Pricing and Deals

The competitive nature of the market is resulting in aggressive pricing and attractive deals. Travel booking companies are taking initiatives to attract customers by offering exclusive promotions, discounted packages, and last-minute deals. Moreover, the facility to book online allows travelers to compare prices across multiple platforms to find the best available options and secure the most cost-effective deals. Additionally, loyalty programs and reward systems offered by these platforms further incentivize travelers to book through their platforms, enhancing customer loyalty and engagement. For instance, in July 2023, the Expedia Group revamped its loyalty program to allow members to earn and redeem rewards across its three most popular brands: Expedia, Hotels.com, and Vrbo. This simplified loyalty program rewards members with 2% OneKeyCash for every dollar they spend, and elite status based on every travel segment they book. Moreover, various financial institutions are also offering rewards and discounts for online travel bookings in order to increase the utilization of their financial products, like credit cards, which are anticipated to augment the online travel market share. For instance, in March 2024, Wells Fargo launched a transferable travel rewards program, in which a card user will be able to transfer Wells Fargo Rewards points to six travel loyalty programs. Moreover, in April 2023, Expedia launched a New Feature Powered by ChatGPT to help plan travel. This innovative integration aims to enhance the travel planning experience for Expedia users by providing them with a personalized and conversational approach to trip planning. With this new feature, users can engage in natural language conversations with the ChatGPT system, similar to chatting with a virtual assistant.

Global Online Travel Industry Segmentation

IMARC Group provides an analysis of the key trends in each segment of the global online travel market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on service type, platform, mode of booking and age group.

Breakup by Service Type:

Online Travel Market Report

  • Transportation
  • Travel Accommodation
  • Vacation Packages  

Travel accommodation dominates the market

The report has provided a detailed breakup and analysis of the market based on the service type. This includes transportation, travel accommodation and vacation packages. According to the report, travel accommodation represented the largest segment.

The dominance of travel accommodations as the primary service type in the market is driven by several key factors. The widespread presence of online travel platforms has made it easier for travelers to access a range of accommodation options, which is positively influencing the online travel market’s recent prices. Similarly, online travel accommodations are also making it easier for hotels and resorts to list and market their properties and attract a wider consumer base. For instance, in April 2024, Spree Hospitality, a subsidiary of EaseMyTrip, announced the opening of its newest property, ZiP by Spree Hotels Bella Heights, nestled in the picturesque hill station of McLeod Ganj, Himachal Pradesh, India. Besides this, the travel accommodations segment of online travel platforms offers a comprehensive inventory of hotels, resorts, vacation rentals, and other types of accommodations, providing travelers with extensive choices and convenience. Apart from this, the ability to compare prices, read reviews, and view photos of accommodations that empower travelers to make informed decisions is contributing to the market growth.

Breakup by Platform:

  • Desktop  

Desktop holds the largest share in the market

A detailed breakup and analysis of the market based on the platform has also been provided in the report. This includes mobile and desktop. According to the online travel market report, desktop accounted for the largest market share.

The desktop platform typically involves accessing travel websites through web browsers installed on desktop computers, which offer larger screens, full-sized keyboards, and a mouse or trackpad for navigation. Desktop platforms provide travelers with a robust and comprehensive online experience for researching, planning, and booking their travel arrangements. Moreover, various online travel agencies install desktops on a large scale for their employees to easily navigate clients’ travel bookings. In addition to this, desktop platforms provide greater processing power and stability, enabling faster loading times and smoother functionality for complex booking processes, thereby accelerating the product adoption rate.

Breakup by Mode of Booking:

  • Online Travel Agencies (OTAs)
  • Direct Travel Suppliers  

Direct travel suppliers are the most popular mode of booking

A detailed breakup and analysis of the market based on the mode of booking has also been provided in the report. This includes online travel agencies (OTAs) and direct travel suppliers. According to the report, direct travel suppliers accounted for the largest market share.

Direct booking allows travelers to have a direct relationship with the travel supplier, whether it's an airline, hotel, or car rental company. The online travel market overview by IMARC indicates that this direct interaction gives travelers more control and the ability to personalize their travel experience, including selecting specific preferences, customizing packages, and accessing loyalty programs or exclusive offers. For instance, according to a data report by Statista Consumer Insights 2023, 72% of travelers prefer booking directly from online platforms, whereas only 12% favor booking through a travel agency.

Breakup by Age Group:

  • 22-31 Years
  • 32-43 Years
  • 44-56 Years
  • Above 56 Years  

32-43 years dominates the market

A detailed breakup and analysis of the market based on the age group has also been provided in the report. This includes 22-31, 32-43, 44-56, and above 56 years. According to the report, 32-43 years accounted for the largest market share.

The dominance of the 32-43 years age group in the market is driven by several key factors. This age group represents individuals in their prime working and earning years, typically with more disposable income to spend on travel. They are often at a stage in their lives where they have fewer family responsibilities and greater flexibility to plan and embark on trips. Moreover, online travel market statistics by IMARC indicate that the 32-43 years age group is tech-savvy and comfortable with using digital platforms for various activities, including travel planning, and booking, thereby accelerating the product adoption rate.

Breakup by Region:

Online Travel Market Report

United States

  • South Korea

United Kingdom

  • Middle East and Africa  

North America exhibits a clear dominance in the market

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market.

The dominance of North America as the leading region in the market is driven by several key factors. North America has a highly developed and digitally advanced economy, with a large population of tech-savvy consumers. The region has widespread internet access and a high level of smartphone penetration, making it conducive for online travel activities. Moreover, familiarity and adoption of online platforms for various transactions, including travel bookings, are contributing to the dominance of North America in the market. In addition to this, the presence of prominent market players in the region is also contributing to the market growth. Furthermore, these market leaders are increasingly investing in online booking platforms to make them more personalized and user-friendly. For instance, in July 2023, TripAdvisor partnered with OpenAI on a travel itinerary generator. The AI-powered planning tool will create personalized day-by-day trip itineraries using traveler reviews.

Competitive Landscape:

The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

  • Expedia Group Inc.
  • Fareportal Inc.
  • Hostelworld Group plc
  • MakeMyTrip Pvt. Ltd.
  • priceline.com LLC (Booking Holdings Inc.)
  • Thomas Cook India Ltd. (Fairfax Financial Holdings Limited)
  • Tripadvisor Inc.
  • Yatra.com  

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Online Travel Market Recent Developments:

  • May 2024: Travel group booking startup, Joyned, announced the launch of an artificial intelligence planner. This AI planner allows users to share information while providing vendors with additional insight into what information consumers are seeking.
  • April 2024: Online travel agency, MakeMyTrip, announced a new exclusive charter service between Mumbai and Bhutan. This service is a part of its holiday packages, and the exclusive charter will depart once a week. The service has been launched due to the increasing popularity of Bhutan among Indian travelers.
  • February 2024: Flipkart-owned online travel aggregator, Cleartrip, rolled out a new product, Out of Office (OOO), for corporate travelers. Cleartrip said in a statement that OOO is a corporate travel booking tool designed for small, medium, and large enterprises. The platform houses around 300 SMEs and 10 large corporations as active transactors. The new product claims to handle a monthly business volume of INR 20 crore.

Global Online Travel Market Report Scope:

Key benefits for stakeholders:.

  • IMARC’s report offers a comprehensive quantitative analysis of various market segments, historical and current market trends, market forecasts, and dynamics of the online travel market from 2018-2032.
  • The research study provides the latest information on the market drivers, challenges, and opportunities in the global online travel market.
  • The study maps the leading, as well as the fastest-growing, regional markets. It further enables stakeholders to identify the key country-level markets within each region.
  • Porter's five forces analysis assist stakeholders in assessing the impact of new entrants, competitive rivalry, supplier power, buyer power, and the threat of substitution. It helps stakeholders to analyze the level of competition within the online travel industry and its attractiveness.
  • Competitive landscape allows stakeholders to understand their competitive environment and provides an insight into the current positions of key players in the market.

Key Questions Answered in This Report

The global online travel market was valued at US$ 512.5 Billion in 2023.

We expect the global online travel market to exhibit a CAGR of 10.4% during 2024-2032.

The expanding travel and tourism industry and the rising utilization of online travel agencies across numerous hotels to ensure more visibility and increase their overall sales and profitability are some of the online travel market recent opportunities, bolstering the growth of the market.

The sudden outbreak of the COVID-19 pandemic had led to the implementation of stringent lockdown regulations across several nations resulting in temporary restrictions on national and international travel activities, thereby limiting the overall demand for online travel.

Based on the service type, the global online travel market has been segmented into transportation, travel accommodation, and vacation packages. Among these, travel accommodation holds the majority of the total market share.

Based on the platform, the global online travel market can be divided into mobile and desktop, where desktop currently exhibits a clear dominance in the market.

Based on the mode of booking, the global online travel market has been categorized into Online Travel Agencies (OTAs) and direct travel suppliers. According to the online travel market forecast by IMARC, direct travel suppliers account for the majority of the global market share.

Based on the age group, the global online travel market can be segregated into 22-31 years, 32-43 years, 44-56 years, and above 56 years. Among these, 32-43 years age group currently holds the largest market share.

On a regional level, the market has been classified into North America, Asia-Pacific, Europe, Latin America, and Middle East and Africa, where North America currently dominates the global market.

Some of the major players in the global online travel market include Expedia Group Inc., Fareportal Inc., Hostelworld Group plc, HRS, Hurb, MakeMyTrip Pvt. Ltd., priceline.com LLC (Booking Holdings Inc.), Thomas Cook India Ltd. (Fairfax Financial Holdings Limited), Tripadvisor Inc., and Yatra.com.

India Dairy Market Report Snapshots Source:

Statistics for the 2022 India Dairy market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. 

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[latest] us business travel market size/share worth usd 359 billion by 2032 at a 10.5% cagr: custom market insights (analysis, outlook, leaders, report, trends, forecast, segmentation, growth, growth rate, value).

[220+ Pages Latest Report] According to a market research study published by Custom Market Insights, the demand analysis of US Business Travel Market size & share revenue was valued at approximately USD 201.3 Billion in 2022 and is expected to reach USD 217.1 Billion in 2023 and is expected to reach around USD 359 Billion by 2032, at a CAGR of 10.5% between 2023 and 2032. The key market players listed in the report with their sales, revenues and strategies are Expedia Inc., Booking Holdings Inc., American Express Global Business Travel (GBT), TCS World Travel, Abercrombie & Kent USA LLC, Exodus Travels Ltd., BCD Travel, Intrepid Travel, Topdeck Travel Ltd., Trafalgar, and others.

Austin, TX, USA, Aug. 02, 2023 (GLOBE NEWSWIRE) -- Custom Market Insights has published a new research report titled “ US Business Travel Market Size, Trends and Insights By Type (Luxury, Business Travel, Cruise, Specialty/Activity/Sports, Budget), By Age Group (Millennial, Generation X, Baby Boomers), and By Region - Industry Overview, Statistical Data, Competitive Analysis, Share, Outlook, and Forecast 2023–2032 ” in its research database.

“According to the latest research study, the demand of US Business Travel Market size & share was valued at approximately USD 201.3 Billion in 2022 and is expected to reach USD 217.1 Billion in 2023 and is expected to reach a value of around USD 359 Billion by 2032, at a compound annual growth rate (CAGR) of about 10.5% during the forecast period 2023 to 2032.”

Click Here to Access a Free Sample Report of the US Business Travel Market @  https://www.custommarketinsights.com/request-for-free-sample/?reportid=27144

US Business Travel Market -Growth Factors and Dynamics

Economic Growth : A strong economy contributes to the growth of the business travel market. As businesses thrive and expand, there is an increased need for face-to-face meetings, conferences, and business negotiations, driving the demand for business travel.

Technological Advancements : Technological advancements have revolutionized the business travel landscape. Online booking platforms, mobile applications, and travel management tools have made it easier for businesses to plan and manage their travel arrangements efficiently, leading to increased convenience and productivity.

Globalization and International Trade : Globalization has opened up new business opportunities and expanded international trade. Companies are increasingly engaged in cross-border collaborations, joint ventures, and client relationships, necessitating travel for business meetings, negotiations, and market exploration.

Industry Conferences and Events : The presence of industry-specific conferences, trade shows, and events plays a significant role in driving business travel. These events provide opportunities for networking, knowledge sharing, and business development, attracting professionals from various sectors.

Request a Customized Copy of the US Business Travel Market Report @ https://www.custommarketinsights.com/request-for-customization/?reportid=27144

Report Scope

(A free sample of the US Business Travel report is available upon request; please contact us for more information.)

Our Free Sample Report Consists of the following:

Introduction, Overview, and in-depth industry analysis are all included in the 2023 updated report.

The COVID-19 Pandemic Outbreak Impact Analysis is included in the package.

About 220+ Pages Research Report (Including Recent Research)

Provide detailed chapter-by-chapter guidance on the Request.

Updated Regional Analysis with a Graphical Representation of Size, Share, and Trends for the Year 2023

Includes Tables and figures have been updated.

The most recent version of the report includes the Top Market Players, their Business Strategies, Sales Volume, and Revenue Analysis 

Custom Market Insights (CMI) research methodology

(Please note that the sample of the US Business Travel report has been modified to include the COVID-19 impact study prior to delivery.)

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US Business Travel Market: COVID-19 Analysis

The COVID-19 pandemic has had a significant impact on the US business travel market, leading to disruptions and changes in travel patterns. Here is an analysis of the COVID-19 impact on the US business travel market:

Travel Restrictions and Lockdown Measures : In response to the pandemic, governments imposed travel restrictions and implemented lockdown measures, both domestically and internationally. These restrictions severely limited business travel, with many conferences, meetings, and events being canceled or shifted to virtual formats.

The Decline in Travel Demand : The fear of contracting the virus and the implementation of remote work policies led to a sharp decline in business travel demand. Many companies suspended non-essential travel and adopted virtual meetings and teleconferencing as alternatives.

Industry-Specific Impact : Certain industries, such as hospitality, airlines, and event management, faced significant challenges due to the decline in business travel. Hotels experienced low occupancy rates, airlines saw reduced bookings, and event organizers had to cancel or postpone conferences and trade shows.

Shift to Virtual Meetings and Remote Work : The pandemic accelerated the adoption of virtual meetings and remote work practices. Businesses quickly adapted to using video conferencing platforms and collaboration tools, reducing the need for in-person meetings and travel.

Health and Safety Measures : As travel resumes, health and safety measures have become essential. Businesses and travel providers have implemented rigorous cleaning protocols, social distancing measures, and contactless processes to ensure the safety of travelers.

Recovery and Future Outlook : With the progress in vaccination efforts and the easing of travel restrictions, the  business travel marke t is gradually recovering. However, the pace of recovery remains dependent on factors such as the control of virus variants, government regulations, and business confidence.

Key questions answered in this report:

What is the size of the US Business Travel market and what is its expected growth rate?

What are the primary driving factors that push the US Business Travel market forward?

What are the US Business Travel Industry's top companies?

What are the different categories that the US Business Travel Market caters to?

What will be the fastest-growing segment or region?

In the value chain, what role do essential players play?

What is the procedure for getting a free copy of the US Business Travel market sample report and company profiles?

Key Offerings:

Market Share, Size & Forecast by Revenue | 2023−2032

Market Dynamics – Growth Drivers, Restraints, Investment Opportunities, and Leading Trends

Market Segmentation – A detailed analysis by Types of Services, by End-User Services, and by regions

Competitive Landscape – Top Key Vendors and Other Prominent Vendors

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List of the prominent players in the  US Business Travel Market :

Expedia Inc.

Booking Holdings Inc.

American Express Global Business Travel (GBT)

TCS World Travel

Abercrombie & Kent USA LLC

Exodus Travels Ltd.

Intrepid Travel

Topdeck Travel Ltd.

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Browse the full  “ US Business Travel Market Size, Trends and Insights By Type (Luxury, Business Travel, Cruise, Specialty/Activity/Sports, Budget), By Age Group (Millennial, Generation X, Baby Boomers), and By Region - Industry Overview, Statistical Data, Competitive Analysis, Share, Outlook, and Forecast 2023–2032 ”  Report at  https://www.custommarketinsights.com/report/us-business-travel-market/

US Business Travel Market – Regional Analysis

Northeast Region : The Northeast region, which includes major business hubs like New York City, Boston, and Philadelphia, is a prominent center for business travel. It attracts a significant number of corporate travelers due to its concentration on financial institutions, tech companies, and professional services firms.

Southeast Region : The Southeast region, encompassing cities such as Atlanta, Miami, and Charlotte, is also a significant contributor to the  US business travel market . It is home to various industries, including manufacturing, healthcare, and tourism, which generate business travel demand.

Midwest Region : The Midwest region, with cities like Chicago, Detroit, and Minneapolis, plays a crucial role in the business travel market. It is known for its diverse industrial sectors, including automotive, manufacturing, and agriculture, attracting business travelers for conferences, trade shows, and meetings.

West Coast Region : The West Coast region, including cities like Los Angeles, San Francisco, and Seattle, is a thriving hub for technology, entertainment, and innovation. It hosts numerous conferences, conventions, and business events, drawing business travelers from various industries.

Southwest Region : The Southwest region, which includes cities such as Houston, Dallas, and Phoenix, is known for its strong presence in the energy, aerospace, and healthcare sectors. These industries contribute to business travel demand in the region.

Mountain Region : The Mountain region, encompassing areas like Denver, Salt Lake City, and Las Vegas, attracts business travelers for conferences, conventions, and outdoor recreational activities. It is known for its hospitality and tourism industry.

Pacific Region : The Pacific region, including Hawaii and Alaska, presents unique business travel opportunities. Hawaii attracts business travelers for conferences, incentive trips, and meetings, while Alaska draws visitors for business-related activities in industries such as oil and gas, mining, and tourism.

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The  US Business Travel Market  is segmented as follows:

Business Travel

Specialty/Activity/Sports

By Age Group

Generation X

Baby Boomers

Click Here to Get a Free Sample Report of the US Business Travel Market @ https://www.custommarketinsights.com/report/us-business-travel-market/

On the basis of US Geography

Northeast Region

Southeast Region

Midwest Region

West Coast Region

Southwest Region

Mountain States

This US Business Travel Market Research/Analysis Report Contains Answers to the following Questions .

Which Trends Are Causing These Developments?

Who Are the Key Players in This US Business Travel Market? What are Their Company Profile, Product Information, and Contact Information?

What Was the Market Status of the US Business Travel Market? What Was the Capacity, Production Value, Cost and PROFIT of the US Business Travel Market?

What Is the Current Market Status of the US Business Travel Industry? What's Market Competition in This Industry, Both Company and Country Wise? What's Market Analysis of US Business Travel Market by Considering Applications and Types?

What Are Projections of the US Business Travel Industry Considering Capacity, Production and Production Value? What Will Be the Estimation of Cost and Profit? What Will Be Market Share, Supply and Consumption? What about imports and exports?

What Is US Business Travel Market Chain Analysis by Upstream Raw Materials and Downstream Industry?

What Is the Economic Impact On US Business Travel Industry? What are Macroeconomic Environment Analysis Results? What Are Macroeconomic Environment Development Trends?

What Are the Market Dynamics of the US Business Travel Market? What Are Challenges and Opportunities?

What Should Be Entry Strategies, Countermeasures to Economic Impact, and Marketing Channels for US Business Travel Industry?

Reasons to Purchase US Business Travel Market Report

US Business Travel Market Report provides qualitative and quantitative analysis of the market based on segmentation involving economic and non-economic factors.

The US Business Travel Market report outlines market value (USD) data for each segment and sub-segment.

This report indicates the region and segment expected to witness the fastest growth and dominate the market.

US Business Travel Market Analysis by geography highlights the consumption of the product/service in the region and indicates the factors affecting the market within each region.

The competitive landscape incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled.

Extensive company profiles comprising company overview, company insights, product benchmarking, and SWOT analysis for the major market players.

The Industry's current and future market outlook concerning recent developments (which involve growth opportunities and drivers as well as challenges and restraints of both emerging and developed regions.

US Business Travel Market Includes in-depth market analysis from various perspectives through Porter's five forces analysis and provides insight into the market through Value Chain.

Reasons for the Research Report

The study provides a thorough overview of the US Business Travel market. Compare your performance to that of the market as a whole.

Aim to maintain competitiveness while innovations from established key players fuel market growth.

What does the report include?

Drivers, restrictions, and opportunities are among the qualitative elements covered in the worldwide US Business Travel market analysis.

The competitive environment of current and potential participants in the US Business Travel market is covered in the report, as well as those companies' strategic product development ambitions.

According to the component, application, and industry vertical, this study analyzes the market qualitatively and quantitatively. Additionally, the report offers comparable data for the important regions.

For each segment mentioned above, actual market sizes and forecasts have been given.

Who should buy this report?

Participants and stakeholders worldwide US Business Travel market should find this report useful. The research will be useful to all market participants in the US Business Travel industry.

Managers in the US Business Travel sector are interested in publishing up-to-date and projected data about the worldwide US Business Travel market.

Governmental agencies, regulatory bodies, decision-makers, and organizations want to invest in US Business Travel products' market trends.

Market insights are sought for by analysts, researchers, educators, strategy managers, and government organizations to develop plans.

About Custom Market Insights:

Custom Market Insights  is a market research and advisory company delivering business insights and market research reports to large, small, and medium-scale enterprises. We assist clients with strategies and business policies and regularly work towards achieving sustainable growth in their respective domains.

CMI provides a one-stop solution for data collection to investment advice. The expert analysis of our company digs out essential factors that help to understand the significance and impact of market dynamics. The professional experts apply clients inside on the aspects such as strategies for future estimation fall, forecasting or opportunity to grow, and consumer survey.

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Travel Agencies in the US - Market Size, Industry Analysis, Trends and Forecasts (2024-2029)

Instant access to hundreds of data points and trends.

  • Market estimates from
  • Competitive analysis, industry segmentation, financial benchmarks
  • Incorporates SWOT, Porter's Five Forces and risk management frameworks
  • PDF report or online database with Word, Excel and PowerPoint export options

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Industry statistics and trends.

Access all data and statistics with purchase. View purchase options.

Travel Agencies in the US

Industry Revenue

Total value and annual change from . Includes 5-year outlook.

Access the 5-year outlook with purchase. View purchase options

Trends and Insights

Market size is projected to over the next five years.

Market share concentration for the Travel Agencies industry in the US is , which means the top four companies generate of industry revenue.

The average concentration in the sector in the United States is .

Products & Services Segmentation

Industry revenue broken down by key product and services lines.

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Table of Contents

About this industry, industry definition, what's included in this industry, industry code, related industries, domestic industries, competitors, complementors, international industries, performance, key takeaways, revenue highlights, employment highlights, business highlights, profit highlights, current performance.

What's driving current industry performance in the Travel Agencies in the US industry?

What's driving the Travel Agencies in the US industry outlook?

What influences volatility in the Travel Agencies in the US industry?

  • Industry Volatility vs. Revenue Growth Matrix

What determines the industry life cycle stage in the Travel Agencies in the US industry?

  • Industry Life Cycle Matrix

Products and Markets

Products and services.

  • Products and Services Segmentation

How are the Travel Agencies in the US industry's products and services performing?

What are innovations in the Travel Agencies in the US industry's products and services?

Major Markets

  • Major Market Segmentation

What influences demand in the Travel Agencies in the US industry?

International Trade

  • Industry Concentration of Imports by Country
  • Industry Concentration of Exports by Country
  • Industry Trade Balance by Country

What are the import trends in the Travel Agencies in the US industry?

What are the export trends in the Travel Agencies in the US industry?

Geographic Breakdown

Business locations.

  • Share of Total Industry Establishments by Region ( )

Data Tables

  • Number of Establishments by Region ( )
  • Share of Establishments vs. Population of Each Region

What regions are businesses in the Travel Agencies in the US industry located?

Competitive Forces

Concentration.

  • Combined Market Share of the Four Largest Companies in This Industry ( )
  • Share of Total Enterprises by Employment Size

What impacts market share in the Travel Agencies in the US industry?

Barriers to Entry

What challenges do potential entrants in the Travel Agencies in the US industry?

Substitutes

What are substitutes in the Travel Agencies in the US industry?

Buyer and Supplier Power

  • Upstream Buyers and Downstream Suppliers in the Travel Agencies in the US industry

What power do buyers and suppliers have over the Travel Agencies industry in the US?

Market Share

Top companies by market share:

  • Market share
  • Profit Margin

Company Snapshots

Company details, summary, charts and analysis available for

Company Details

  • Total revenue
  • Total operating income
  • Total employees
  • Industry market share

Company Summary

  • Description
  • Brands and trading names
  • Other industries

What's influencing the company's performance?

External Environment

External drivers.

What demographic and macroeconomic factors impact the Travel Agencies in the US industry?

Regulation and Policy

What regulations impact the Travel Agencies in the US industry?

What assistance is available to the Travel Agencies in the US industry?

Financial Benchmarks

Cost structure.

  • Share of Economy vs. Investment Matrix
  • Depreciation

What trends impact cost in the Travel Agencies in the US industry?

Financial Ratios

  • 3-4 Industry Multiples (2018-2023)
  • 15-20 Income Statement Line Items (2018-2023)
  • 20-30 Balance Sheet Line Items (2018-2023)
  • 7-10 Liquidity Ratios (2018-2023)
  • 1-5 Coverage Ratios (2018-2023)
  • 3-4 Leverage Ratios (2018-2023)
  • 3-5 Operating Ratios (2018-2023)
  • 5 Cash Flow and Debt Service Ratios (2018-2023)
  • 1 Tax Structure Ratio (2018-2023)

Data tables

  • IVA/Revenue ( )
  • Imports/Demand ( )
  • Exports/Revenue ( )
  • Revenue per Employee ( )
  • Wages/Revenue ( )
  • Employees per Establishment ( )
  • Average Wage ( )

Key Statistics

Industry data.

Including values and annual change:

  • Revenue ( )
  • Establishments ( )
  • Enterprises ( )
  • Employment ( )
  • Exports ( )
  • Imports ( )

Frequently Asked Questions

What is the market size of the travel agencies industry in the us.

The market size of the Travel Agencies industry in the US is measured at in .

How fast is the Travel Agencies in the US market projected to grow in the future?

Over the next five years, the Travel Agencies in the US market is expected to . See purchase options to view the full report and get access to IBISWorld's forecast for the Travel Agencies in the US from up to .

What factors are influencing the Travel Agencies industry in the US market trends?

Key drivers of the Travel Agencies in the US market include .

What are the main product lines for the Travel Agencies in the US market?

The Travel Agencies in the US market offers products and services including .

Which companies are the largest players in the Travel Agencies industry in the US?

Top companies in the Travel Agencies industry in the US, based on the revenue generated within the industry, includes .

How many people are employed in the Travel Agencies industry in the US?

The Travel Agencies industry in the US has employees in United States in .

How concentrated is the Travel Agencies market in the United States?

Market share concentration is for the Travel Agencies industry in the US, with the top four companies generating of market revenue in United States in . The level of competition is overall, but is highest among smaller industry players.

Methodology

Where does ibisworld source its data.

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

To learn more about specific data sources used by IBISWorld's analysts globally, including how industry data forecasts are produced, visit our Help Center.

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  • U.S. travel agency industry market size 2012-2022

Market size of the travel agency sector in the United States from 2012 to 2022 (in billion U.S. dollars)

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Additional Information

Show sources information Show publisher information Use Ask Statista Research Service

October 2023

United States

2012 to 2022

Figures have been rounded. Figures prior to 2022 came from a previous report.

Other statistics on the topic Travel agency industry

  • Market cap of leading online travel companies worldwide 2023
  • Revenue of Booking Holdings worldwide 2007-2023
  • Revenue of Expedia Group, Inc. worldwide 2007-2023

Travel, Tourism & Hospitality

  • Market size of the tourism sector worldwide 2011-2024

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Statistics on " Travel companies "

  • Online travel market size worldwide 2017-2028
  • Key information on the global travel agency industry January 2024
  • Leading travel companies worldwide 2023, by sales
  • Number of employees at leading travel companies worldwide 2023
  • Revenue of leading OTAs worldwide 2019-2023
  • Marketing expenses of leading OTAs worldwide 2019-2023
  • Marketing/revenue ratio of leading OTAs worldwide 2019-2023
  • Airbnb revenue worldwide 2017-2023
  • Total revenue of Trip.com Group 2013-2023
  • Revenue of Tripadvisor worldwide 2008-2023
  • Most popular travel and tourism websites worldwide 2024
  • Total visits to travel and tourism website booking.com worldwide 2021-2024
  • Total visits to travel and tourism website tripadvisor.com worldwide 2020-2024
  • ACSI - U.S. customer satisfaction with online travel websites as of 2024
  • Number of aggregated downloads of leading online travel agency apps worldwide 2023
  • Number of aggregated downloads of leading online travel agency apps in the U.S. 2023
  • Leading travel apps in the U.S. 2022, by market share
  • Leading travel apps in Europe 2022, by market share
  • U.S. tour operator industry market size 2022-2023
  • Revenue of TUI AG worldwide 2004-2023
  • Leading travel agents ranked by number of outlets in the UK 2024
  • Leading ATOL-licensed tour operators in the UK 2024, by passengers licensed
  • Turnover of Hays Travel Limited in the UK 2008-2023
  • Worldwide cruise company market share 2022
  • Revenue of Carnival Corporation & plc worldwide 2008-2023
  • Revenue of Royal Caribbean Cruises worldwide 1988-2023
  • Revenue of Norwegian Cruise Line worldwide 2011-2023
  • TUI cruise brand revenue worldwide 2015-2023, by brand
  • Percentage change in revenue of leading cruise companies worldwide 2020-2023

Other statistics that may interest you Travel companies

Industry overview

  • Premium Statistic Market size of the tourism sector worldwide 2011-2024
  • Premium Statistic Online travel market size worldwide 2017-2028
  • Premium Statistic Key information on the global travel agency industry January 2024
  • Basic Statistic Market cap of leading online travel companies worldwide 2023
  • Premium Statistic Leading travel companies worldwide 2023, by sales
  • Premium Statistic Number of employees at leading travel companies worldwide 2023

Online travel agencies (OTAs)

  • Premium Statistic Revenue of leading OTAs worldwide 2019-2023
  • Premium Statistic Marketing expenses of leading OTAs worldwide 2019-2023
  • Premium Statistic Marketing/revenue ratio of leading OTAs worldwide 2019-2023
  • Basic Statistic Revenue of Booking Holdings worldwide 2007-2023
  • Premium Statistic Revenue of Expedia Group, Inc. worldwide 2007-2023
  • Premium Statistic Airbnb revenue worldwide 2017-2023
  • Premium Statistic Total revenue of Trip.com Group 2013-2023
  • Premium Statistic Revenue of Tripadvisor worldwide 2008-2023

Travel websites and apps

  • Premium Statistic Most popular travel and tourism websites worldwide 2024
  • Premium Statistic Total visits to travel and tourism website booking.com worldwide 2021-2024
  • Premium Statistic Total visits to travel and tourism website tripadvisor.com worldwide 2020-2024
  • Premium Statistic ACSI - U.S. customer satisfaction with online travel websites as of 2024
  • Premium Statistic Number of aggregated downloads of leading online travel agency apps worldwide 2023
  • Premium Statistic Number of aggregated downloads of leading online travel agency apps in the U.S. 2023
  • Premium Statistic Leading travel apps in the U.S. 2022, by market share
  • Premium Statistic Leading travel apps in Europe 2022, by market share

Travel agencies and tour operators

  • Premium Statistic U.S. travel agency industry market size 2012-2022
  • Premium Statistic U.S. tour operator industry market size 2022-2023
  • Premium Statistic Revenue of TUI AG worldwide 2004-2023
  • Premium Statistic Leading travel agents ranked by number of outlets in the UK 2024
  • Premium Statistic Leading ATOL-licensed tour operators in the UK 2024, by passengers licensed
  • Premium Statistic Turnover of Hays Travel Limited in the UK 2008-2023

Cruise companies

  • Premium Statistic Worldwide cruise company market share 2022
  • Premium Statistic Revenue of Carnival Corporation & plc worldwide 2008-2023
  • Premium Statistic Revenue of Royal Caribbean Cruises worldwide 1988-2023
  • Premium Statistic Revenue of Norwegian Cruise Line worldwide 2011-2023
  • Premium Statistic TUI cruise brand revenue worldwide 2015-2023, by brand
  • Premium Statistic Percentage change in revenue of leading cruise companies worldwide 2020-2023

Further related statistics

  • Premium Statistic Employee number in travel agency and tour operator services in Norway 2011-2019
  • Premium Statistic Number of employees in travel agencies Malaysia 2012-2021
  • Premium Statistic Revenue of Thomas Cook Netherlands 2014-2017
  • Premium Statistic Number of tourism enterprises in Austria 2008-2017
  • Premium Statistic Number of tourism businesses Australia 2023, by type
  • Premium Statistic Number of travel agencies in China 2016, by region
  • Premium Statistic Number of tourism businesses Australia 2023, by state
  • Premium Statistic Intermediate consumption monetary data for tourism services Saudi Arabia 2007-2020
  • Premium Statistic Gross value added for tourism services Saudi Arabia 2007-2020
  • Premium Statistic Number of tourism premises in Denmark 2010-2020
  • Premium Statistic Employee compensation in travel agencies Saudi Arabia 2007-2020
  • Premium Statistic Value of GFCF in travel agencies Saudi Arabia 2010-2015
  • Premium Statistic Output monetary data for tourism reservation services Saudi Arabia 2007-2020
  • Premium Statistic Number of employees in travel agencies and reservation services Japan 2010-2019
  • Premium Statistic Travel agencies and tour operators: monthly turnover index in Spain 2018-2019
  • Premium Statistic Travel agency franchises in Spain 2010-2019
  • Premium Statistic Globalia: turnover of travel agencies by market 2014-2018
  • Premium Statistic Industry revenue of “other reservation service and related activities“ in Ireland 2012-2025

Further Content: You might find this interesting as well

  • Employee number in travel agency and tour operator services in Norway 2011-2019
  • Number of employees in travel agencies Malaysia 2012-2021
  • Revenue of Thomas Cook Netherlands 2014-2017
  • Number of tourism enterprises in Austria 2008-2017
  • Number of tourism businesses Australia 2023, by type
  • Number of travel agencies in China 2016, by region
  • Number of tourism businesses Australia 2023, by state
  • Intermediate consumption monetary data for tourism services Saudi Arabia 2007-2020
  • Gross value added for tourism services Saudi Arabia 2007-2020
  • Number of tourism premises in Denmark 2010-2020
  • Employee compensation in travel agencies Saudi Arabia 2007-2020
  • Value of GFCF in travel agencies Saudi Arabia 2010-2015
  • Output monetary data for tourism reservation services Saudi Arabia 2007-2020
  • Number of employees in travel agencies and reservation services Japan 2010-2019
  • Travel agencies and tour operators: monthly turnover index in Spain 2018-2019
  • Travel agency franchises in Spain 2010-2019
  • Globalia: turnover of travel agencies by market 2014-2018
  • Industry revenue of “other reservation service and related activities“ in Ireland 2012-202...

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